We helped our client throw a boot-stomping event for Nurse Educators.
Nurse Educators are a passionate, hard-working group that love the annual ATI Summit. It gives them an opportunity to have a working vacation, because let’s face it — they rarely stop working. The 2016 Nurse Educator Summit was held in Nashville, Tennessee. Taking the picturesque Music City backdrop as inspiration, we named the entire event, “Best Workweek Ever: Live from Nashville.” Embracing this idea, we created everything from wayfinding signs to t-shirts and letterpress door hangers to enhance the overall environment and bring the concept to life.